why we sell weeks,
not hours.

An hour measures effort. A week measures a result. We only sell the second.

Most design work is still sold by the hour, which means the buyer pays for time and hopes for screens. We turned it around: you pick what you need built, we tell you the total and the day it's done, and the clock becomes our problem instead of yours.

An hourly rate prices the one thing you don't want more of. The slower the work goes, the more it costs — so from the first invoice, the incentives point the wrong way. Nobody has to be dishonest for that to go badly. The meter just keeps running.

Estimates don't fix it. An estimate is an hourly rate wearing a suit: it moves the argument to the end of the project, when the hours are spent, the budget is gone and the screens still aren't done. Then comes “phase two”.

And hours make you manage. Someone on your side ends up reading timesheets, chasing status and deciding whether a week of “exploration” was worth it. That's a job you didn't hire anyone to give you.

A week has an end you can put in a calendar. You pay and send the brief; the week starts the next working day; day 6 is your notes; on day 7 the Figma files are yours. Add front-end code or a Framer site and the handoff moves to day 14.

What you buy is the size of the product, not the time it takes:

Framer is for sites, so it comes in its own sizes: Launch, Company (up to 25 screens, $9,600) and Publisher (up to 50, $16,400). One screen is one unique layout — its states, overlays and mobile version come with it.

Every price is the total. You pay once, upfront, in US dollars; the only thing it leaves out is tax your country adds. There's no deposit-then-invoice, no hourly overage, no line item that appears in week three.

Add-ons — a clickable prototype, motion, FigJam flows, a pitch deck, a brand kit — have fixed prices too, and ship with the week. You see every one of them on the pricing page before you pay for anything.

The price is set before day 1, so neither of us has a reason to stretch the week. That's the quiet benefit of a fixed price: it makes speed the seller's interest, not just the buyer's.

“we sell the result, so we're the ones in a hurry.”

A fixed price is only honest if the work is predictable. Ours is, for three reasons — and none of them is working nights.

• The system comes first. Day 1 goes to colour, type, spacing and components, so every screen after it is assembled, not drawn from scratch.
• The brief is the scope. You write it after paying; it's what we design to, and it's agreed before day 1.
• Notes come once. One round, on day 6, from one person — so the week can't quietly turn into a month.

• Bigger than 60 screens? That's a Month: planned in weeks, priced per week and agreed up front.
• Not sure yet? Six variations of one screen in 48 hours, for $490 — and the $490 comes off a week you book after.
• Changes after day 1 go into your day-6 notes, or into a new week. That's how this one still lands on time.

If you don't love the work, say so before the handoff on the last day: you get 50% of what you paid back, and you keep everything made so far. One email to hi@weekone.dev is enough.

A fixed price only means something if the one charging it carries part of the risk. Hourly billing puts all of it on you. We'd rather share it — it keeps us honest about what a week can hold.